First, it acts as a safety net. Before you start using keywords in your campaign the site checks them for you. It makes sure that the you selected for your content are strong keywords. If your is low and the you selected aren’t the best for the content, you’ll know. And from there it’s easy to go back and rewrite your content so that it contains more keywords or better ones.
Once you’re sure of your you can then begin your SEO campaign. Now that you have sure-fire you can start on link building and press releases or other such strategies to boost your overall campaign.
Finally you can take those overworked but dependable and use them for your pay-per-click ads. This takes all the guesswork out of choosing that you hope will work best for you. You know that these are the best you can get and you’ve now based your whole campaign around them.
